The Motown Records Trick To Apply To Your Demo

Motown Records is one of the most successful, influential record-producing companies of all time. They reached their peak in the 60s and 70s.

What was unique about much of Motown’s songwriting was that it grabbed you right off the bat. It started fast.

The song “Get Ready” by the Temptations begins with a bold horns riff.

Marvin Gaye’s classic song “What’s Going On” kicks off with chatter from a nightclub. You think, “What’s this? I’ve never heard this in a song before.” It grabs your attention.

Another Temptations song, “Ain’t Too Proud to Beg,” starts with David Ruffin saying in his signature scratchy voice, “I know you want to leave me.”

This Motown Records trick will make your sportscasting demo appeal to employers.

Motown Records made gazillions off of starting songs with a hook – with something powerful and memorable.

They got to the lyrics right away. They didn’t start at zero then slowly accelerate to sixty. Instead, they started many of their songs at sixty. They produced the musical equivalent of a splash of cold water on your face.

Apply this to your play-by-play demo.

Hopefully by now you know you should start each play-by-play track with highlights. Give the employer your best stuff.

Even in the extended track, start with something like a touchdown call. Then go into the extended play-by-play.

With sports anchoring and reporting, start with a great line or a unique camera shot.

For sports talk hosting, open with a story or attention-grabbing statement.

Start your sports broadcasting demo with a hook.

Get employers fired up, curious and excited for what comes next.

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