A highly accomplished broadcaster applied for one a major college play-by-play job. However, when he applied by emailing resume and audio attachments, it made the impression that he doesn’t possess the technology skills necessary for the position.
Sports broadcasting jobs today are much more than simply being on the air. They are about creating online videos, Facebook, Twitter, Snapchat, Instagram, blogging, live streaming and web editing. A person who can’t upload their demo and resume to DropBox likely can’t handle the multimedia duties required by most of today’s play-by-play jobs.
It’s okay to not know how to perform these tasks. It’s not okay to refuse to learn. Not if you want to continue your career.