Sports Director, Salt Lake City, UT

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Jon Chelesnik
Posts: 13577
Joined: Thu Jun 01, 2006 8:27 pm

Sports Director, Salt Lake City, UT

#1 Post by Jon Chelesnik » Tue Jan 15, 2019 8:32 am

Bonneville International is hiring a Sports Director in Salt Lake City, UT.

Bonneville owns KSL radio and TV in Salt Lake.

We are looking for a Sports Director to significantly expand our sports presence on all digital platforms (web, mobile, social), while maintaining and strengthening daily sports broadcast operations for our Salt Lake Market. We need a leader with a passion for sports and a vision for creating growth across multiple platforms: digital, TV and radio.


* Work with existing digital team to create and execute a growth strategy for digital sports content on web, mobile and social platforms
* Expand existing sports brand on TV and radio stations
* Ensure daily sports content is compelling, relevant, and timely
* Oversee sports strategy and daily operations of TV sports team
* Build digital capability within existing teams, including social media interaction, audience consumption habits and relevant digital metrics
* Shoot, edit, write and produce relevant and compelling content
* Make daily content decisions based on news judgment, knowledge of platforms and insights from audience metrics
* Ensure that sports department meets all digital goals in subscriptions, page views, video views, all other metrics as applied
* Help develop story ideas, both short- and long-term, and ensure that those stories achieve maximum reach and interaction
* Work with all newsroom platforms to develop strategies for maximizing the impact and delivery of content at optimal times and with platform needs in mind
* Apply appropriate SEO techniques; maintain strong social media presence

Please indicate in your cover letter you learned of this opportunity through Sportscasters Talent Agency of America.

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